Yum! Brands, Inc. (YUM) Price Target Analysis

Updated Jul 2, 2026

Analyst Rating: Hold

Based on 51 analysts

6.3% Below Target

YUM trades 6.3% below Wall Street's consensus target of $178.00.

Current Price$167.49

Average Target$178.00

Target

Current

Low$160.00

Median$179.50

High$190.00

Analyst Target Range

Forward P/E24.8x

(Fair)

PEG Ratio1.83

(Fair)

Implied Growth+8.3%

(Low)

Analyst Spread16.9%

(High Agreement)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$167.49

Consensus$178.00

High$190.00

Low$160.00

Consensus Scenario Assumptions

The base valuation assumes YUM achieves its forward estimates and maintains a stable P/E multiple of 24.8x. This scenario reflects the blended consensus of 51 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 51 published analyst recommendations for YUM

57% hold / mixed conviction

BearishBullish

Weighted analyst sentiment score based on 51 ratings

ConsensusHold

Coverage51 Analysts

Net Score+16

Bull / Bear37% / 6%

Strong Buy00%

Buy1937%

Hold2957%

Sell36%

Strong Sell00%

Strong Buy

00%

Buy

1937%

Hold

2957%

Sell

36%

Strong Sell

00%

Recommendation Mix37% Buy · 57% Hold · 6% Sell

Buy (19)Hold (29)Sell (3)

YUM Price Target Analysis

Updated July 8, 2026

As of July 8, 2026, Yum! Brands, Inc. (YUM) has a Wall Street consensus price target of $178.00, based on estimates from 51 covering analysts. With the stock currently trading at $167.49, this represents a potential upside of +6.3%. The company has a market capitalization of $46.30B.

Analyst price targets range from a low of $160.00 to a high of $190.00, representing a 17% spread in expectations. The median target of $179.50 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.

The current analyst consensus rating is Hold, with 19 analysts rating the stock as a Buy or Strong Buy,29 rating it Hold, and 3 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, YUM trades at a trailing P/E of 30.1x and forward P/E of 24.8x. The forward PEG ratio of 1.83 indicates reasonable valuation for growth. Analysts expect EPS to grow +8.3% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $204.23, with bear and bull scenarios of $128.67 and $269.10 respectively. Model confidence stands at 53/100, reflecting moderate uncertainty in projections.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.

Analyst Sentiment Comparison

Industry Peer Analysis

Avg Peer Upside

+16.6%

Industry Consensus

Avg Forward P/E

21.4x

(Fair)

Peers with Coverage

9 / 10

Active Analyst Tracking

Company	Market Cap	Price	Target	Upside Potential	Rating	Fwd P/E	Analysts
MCDMcDonald's Corporation	$200.5B	$282.21	$345.67	+22.5%	Buy	21.7x	62
QSRRestaurant Brands International Inc.	$25.6B	$73.94	$83.73	+13.2%	Buy	18.2x	44
WENThe Wendy's Company	$1.5B	$7.78	$7.95	+2.2%	Hold	13.6x	51
JACKJack in the Box Inc.	$299M	$15.68	$16.23	+3.5%	Hold	4.6x	41
PZZAPapa John's International, Inc.	$1.1B	$34.86	$38.00	+9.0%	Buy	23.5x	32
CMGChipotle Mexican Grill, Inc.	$44.7B	$34.35	$42.94	+25.0%	Buy	30.3x	67
SBUXStarbucks Corporation	$118.1B	$103.61	$108.50	+4.7%	Buy	43.3x	59
DPZDomino's Pizza, Inc.	$10.4B	$313.14	$418.13	+33.5%	Buy	16.3x	52
DNUTKrispy Kreme, Inc.	$572M	$3.32	$4.50	+35.5%	Buy	—	14
FATFAT Brands Inc.	$3M	$0.16	—	—	—	—	—

YUM — Frequently Asked Questions

Quick answers to the most common questions about buying YUM stock.

What is the YUM stock price target for 2026?

The consensus price target for YUM is $178, close to the current price of $167.49 (6.3% implied move). Based on 51 analyst estimates, the stock appears fairly valued near current levels.

Is YUM a buy, sell, or hold?

YUM has a consensus rating of "Hold" based on 51 Wall Street analysts. The rating breakdown is mixed, with 29 Hold ratings making up the largest segment. The consensus 12-month price target of $178 implies 6.3% upside from current levels.

Is YUM stock overvalued or undervalued?

YUM trades at a forward P/E of 24.8288x, representing a moderate valuation. With analysts targeting $178 (6.3% implied move), the stock appears reasonably valued with upside.

How high can YUM stock go?

The most bullish Wall Street analyst has a price target of $190 for YUM, while the most conservative target is $160. The consensus of $178 represents the median expectation. Our quantitative valuation model projects a bull case target of $269 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover YUM stock?

YUM is heavily covered by Wall Street, with 51 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 19 have Buy ratings, 29 recommend Hold, and 3 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the YUM stock forecast?

The 12-month YUM stock forecast based on 51 Wall Street analysts shows a consensus price target of $178, with estimates ranging from $160 (bear case) to $190 (bull case). The median consensus rating is "Hold". Our proprietary valuation model produces a base case fair value of $204, with bear/bull scenarios of $129/$269.

What is YUM's fair value based on fundamentals?

Our quantitative valuation model calculates YUM's fair value at $204 (base case), with a bear case of $129 and bull case of $269. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 53/100.

What is YUM's forward P/E ratio?

YUM trades at a forward P/E ratio of 24.8x based on next-twelve-months earnings estimates compared to a trailing P/E of 30.1x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy YUM stock?

YUM appears fairly valued according to analysts, with a "Hold" rating and minimal upside to the $178 target. Consider your investment thesis and risk tolerance. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do YUM price targets vary so much?

YUM analyst price targets range from $160 to $190, a 17% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $178 consensus represents the middle ground. Our model's $129-$269 range provides an independent fundamental perspective.

Consensus-Based Analysis Tools