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CREXCreative Realities, Inc.
$4.14$44M
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Creative Realities, Inc. (CREX) Financial Ratios

Latest Ratios: P/E Ratio -5.1x · EV/EBITDA N/A · ROE -19.0%. (2004–2025 historical series)

Income StatementBalance SheetCash FlowRatios
AnnualQuarterly

CREX Valuation Multiples

Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Market Cap$44M$27M$26M$20M$12M$16M$13M$15M$8M$23M$20M
Enterprise Value$108M$91M$39M$32M$29M$21M$22M$22M$11M$28M$27M
P/E Ratio →-5.11———6.2170.95—14.34———
P/S Ratio0.760.480.500.440.270.890.750.470.371.321.48
P/B Ratio0.880.561.000.690.451.893.030.810.495.3510.27
P/FCF——44.1017.55—————270.84—
P/OCF——7.573.87—34.96———35.56—

P/E links to full P/E history page with 30-year chart

CREX EV Ratios

Enterprise-value multiples — capital-structure-neutral measures of total business value

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
EV / Revenue—1.600.760.700.671.151.270.680.491.571.94
EV / EBITDA——7.686.9382.49——19.48———
EV / EBIT———229.426.2019.94—————
EV / FCF——66.3927.77—————322.72—

CREX Profitability

Margins and return-on-capital ratios measuring operating efficiency

Margins

Full margin charts and quarterly trend are on the Earnings History page

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Gross Margin44.9%44.9%47.2%49.1%40.9%45.3%46.5%43.5%45.5%41.8%50.2%
Operating Margin-15.5%-15.5%1.8%3.0%-5.7%-13.8%-92.1%-0.3%-19.9%-34.5%-33.3%
Net Profit Margin-12.4%-12.4%-6.9%-6.5%4.3%1.3%-96.5%3.3%-47.3%-39.3%-43.2%

Return on Capital

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
ROE-19.0%-19.0%-12.9%-10.8%10.9%3.6%-147.5%5.9%-100.3%-219.7%-123.4%
ROA-6.6%-6.6%-5.2%-4.3%4.2%1.1%-61.7%2.9%-33.3%-27.5%-24.9%
ROIC-8.8%-8.8%1.8%2.4%-6.6%-14.3%-62.7%-0.4%-23.6%-53.6%-40.4%
ROCE-11.8%-11.8%2.1%2.7%-7.6%-17.4%-87.3%-0.5%-24.8%-52.1%-35.3%

CREX Leverage & Debt

Solvency and debt-coverage ratios — lower is generally safer

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Debt / Equity1.331.330.550.510.750.862.500.500.331.263.86
Debt / EBITDA——2.783.1954.27——8.28———
Net Debt / Equity—1.300.510.400.690.532.080.360.171.033.18
Net Debt / EBITDA——2.582.5549.64——5.99———
Debt / FCF——22.2910.22—————51.88—
Interest Coverage-2.58-2.58-0.920.051.711.32-15.62-0.43-3.23-3.34-2.09

CREX Liquidity & Efficiency

Short-term solvency ratios and asset-utilisation metrics

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Current Ratio0.850.850.550.920.851.420.960.770.820.700.44
Quick Ratio0.670.670.480.790.711.150.640.730.800.630.40
Cash Ratio0.040.040.040.140.100.420.250.240.180.080.09
Asset Turnover—0.380.780.640.660.810.850.930.600.680.56
Inventory Turnover4.254.2513.468.9511.305.363.9747.1232.3312.1111.65
Days Sales Outstanding—122.5776.12100.7669.5766.8248.9954.86124.74123.52113.19

CREX Shareholder Yields

Earnings, FCF, buyback, and dividend yields — total returns to shareholders

Dividends

Full dividend history and growth charts are on the Dividend History page

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Dividend Yield———————————
Payout Ratio———————————

Total Shareholder Return Metrics

MetricTTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016
Earnings Yield————16.1%1.4%—7.0%———
FCF Yield——2.3%5.7%—————0.4%—
Buyback Yield0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.6%0.0%
Total Shareholder Yield0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.6%0.0%
Shares Outstanding—$10M$10M$8M$7M$4M$3M$3M$1M$808755$727144

Key Metrics

Growth RegimeMixed
ProfitabilityNegative
Balance SheetVulnerable
Cash FlowBurning
Top Statement Risk

Liquidity and solvency pressure

Verified Source

Metrics are mathematically derived from official filings.

SEC 10-K (2026Q1)

Distressed Valuation Reflects Operational Uncertainty

Based on reported figures, the company trades at a P/S multiple of 0.76, which suggests that the market is pricing the firm as a distressed turnaround play rather than a growth-oriented software provider, given the lack of positive P/E or EV/EBITDA multiples in recent quarters.

The current valuation appears to discount the potential for long-term SaaS-driven margin expansion, reflecting instead the immediate risks associated with persistent operating losses. Investors should monitor whether the P/S multiple remains compressed as a result of the market's skepticism regarding the company's ability to successfully transition its revenue mix toward higher-margin recurring software services.

Capital Efficiency Impaired by Losses

According to historical financial data, ROIC has trended into negative territory, reaching -4.2% in 2026Q1, which indicates that the company is currently destroying shareholder value rather than compounding it through its core operational activities or recent inorganic growth initiatives.

The decay in return on invested capital suggests that the capital deployed for acquisitions and infrastructure has not yet generated sufficient incremental returns to offset the associated overhead. This trend warrants further investigation into whether the company's asset base, heavily weighted toward goodwill, can ever achieve the efficiency levels required to justify its current capital structure.

Working Capital Cycles Remain Volatile

As reported in recent quarterly filings, the cash conversion cycle has fluctuated significantly, reaching 36 days in 2026Q1, which highlights the company's ongoing struggle to manage the timing of inventory procurement against the lumpy payment schedules of its large-scale enterprise customers.

The variability in DSO and DPO suggests that the company lacks structural leverage over its supply chain and customer base, forcing it to absorb working capital shocks. This inefficiency appears to be a primary driver of the firm's liquidity constraints, as cash is frequently tied up in inventory and receivables rather than being available for operational reinvestment.

Liquidity Buffers Remain Critically Thin

Based on the most recent quarterly data, the current ratio has compressed to 0.73, indicating that the company's short-term assets are insufficient to cover its immediate liabilities, a position that leaves the firm highly vulnerable to any unexpected operational or macroeconomic disruptions.

The reliance on external financing to bridge these liquidity gaps appears to be increasing, as evidenced by the rising debt-to-equity ratio. Investors should monitor the company's ability to maintain access to credit markets, as any tightening in financing conditions could pose a material threat to the firm's ongoing operational continuity.

Misapplication of Revenue-Based Valuation Metrics

As indicated by market analysis, the P/S ratio is frequently misapplied to this business model, as it obscures the underlying quality of revenue by failing to distinguish between low-margin, one-time hardware sales and high-margin, recurring software subscriptions that drive long-term value.

Analysts should instead focus on the ratio of SaaS ARR to total revenue, as this provides a more accurate reflection of the company's true earning power and operational stickiness. Relying solely on P/S risks overvaluing the hardware-heavy segments of the business while simultaneously undervaluing the potential for future margin expansion inherent in the software-first transition.

Download Financial Ratios Data

Includes 30+ ratios · 22 years · Updated daily

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CREX — Frequently Asked Questions

Quick answers to the most common questions about buying CREX stock.

What is Creative Realities, Inc.'s P/E ratio?

Creative Realities, Inc.'s current P/E ratio is -5.1x. The historical average is 30.5x.

What is Creative Realities, Inc.'s ROE?

Creative Realities, Inc.'s return on equity (ROE) is -19.0%. The historical average is -92.7%.

Is CREX stock overvalued?

Based on historical data, Creative Realities, Inc. is trading at a P/E of -5.1x. Compare with industry peers and growth rates for a complete picture.

What are Creative Realities, Inc.'s profit margins?

Creative Realities, Inc. has 44.9% gross margin and -15.5% operating margin.