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CREXCreative Realities, Inc.
$3.97$42M
Overview & Verdict
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CREX logoCreative Realities, Inc.(CREX)Earnings, Financials & Key Ratios

CREX•NASDAQ
$3.97
Price updated Jul 7, 2026
SectorTechnologyIndustryApplication SoftwareSub-IndustryMarketing automation and ad technology
AboutCreative Realities, Inc., together with its subsidiaries, provides digital marketing technology and solutions to retail companies, individual retail brands, enterprises, and organizations in the United States and internationally. Its technology and solutions include digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and Web-based media that enables its customers to engage with their consumers. The company also provides system hardware; professional and implementation services; software design and development; and software licensing, deployment, and maintenance and support services, as well as media management and distribution software platforms and networks; device and product management; and customized software service layers, systems, experiences, workflows, and integrated solutions. The company sells its solutions to the automotive, apparel and accessories, banking, baby/children, beauty, CPG, department stores, digital out-of-home, electronics, fashion, fitness, foodservice/quick service restaurant, financial services, gaming, luxury, mass merchants, mobile operators, and pharmacy retail industries. Creative Realities, Inc. is headquartered in Louisville, Kentucky.Show more
  • Revenue$57M+12.5%
  • EBITDA-$6M-227.3%
  • Net Income-$7M-102.7%
  • EPS (Diluted)-0.81-138.2%
  • Gross Margin44.93%-4.8%
  • EBITDA Margin-11.16%-213.1%
  • Operating Margin-15.49%-939.9%
  • Net Margin-12.42%-80.1%
  • ROE-19.05%-47.4%

CREX Price & Volume

Creative Realities, Inc. (CREX) stock price & volume — 10-year historical chart

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Persistent Operating Losses Mask Volatile Revenue Growth

Investment Thesis • Updated 2026Q1

VerdictNegative
Growth:Mixed
Profitability:Negative
Financial:Vulnerable
Cash Flow:Burning
Primary Risk:Liquidity and solvency pressure

Key Thesis Takeaways

  • Creative Realities faces a challenging fundamental outlook characterized by extreme revenue volatility and a failure to achieve consistent operating leverage, as evidenced by a -38% operating margin in 2026Q1.
  • While the company pursues inorganic growth through acquisitions, the reliance on debt financing has pushed the debt-to-equity ratio to 1.70, raising significant concerns regarding long-term solvency.
  • Investors should remain cautious as the firm struggles to convert project-based enterprise deployments into stable, positive free cash flow.

Verdict Logic

the company's inability to generate consistent profitability, combined with a deteriorating balance sheet and a $72.6M accumulated deficit, suggests significant risk to shareholder equity.

CREX Growth Metrics

Creative Realities, Inc. (CREX) revenue, earnings & EPS growth — 3, 5 & 10-year CAGR

Revenue CAGR

10 Years17.44%
5 Years26.8%
3 Years9.7%
TTM32.18%

Profit CAGR

10 Years-
5 Years-
3 Years-
TTM-4503.61%

EPS CAGR

10 Years-
5 Years-
3 Years-
TTM-49110.53%

Return on Capital

10 Years-23.2%
5 Years-6.39%
3 Years-2.33%
Last Year-11.76%

CREX Recent Earnings

Creative Realities, Inc. (CREX) EPS & revenue vs analyst estimates — last 4 quarters

Full history →
●Beat EPS 5/12 qtrs (42%)●Beat Revenue 2/12 qtrs (17%)
Q2 2026Latest
May 15, 2026
Metric
Actual
Est
EPS
$0.74-59.1%
$0.47
Rev
$16M-1.0%
$17M
Q2 2026
Apr 14, 2026
Metric
Actual
Est
EPS
$0.21-200.0%
$0.07
Rev
$24M-5.3%
$25M
Q4 2025
Nov 12, 2025
Metric
Actual
Est
EPS
$0.32-300.0%
$0.08
Rev
$11M-52.6%
$22M
Q3 2025
Aug 13, 2025
Metric
Actual
Est
EPS
$0.01+133.3%
$0.03
Rev
$13M-17.2%
$16M
QuarterDateEPS (Act vs Est)Revenue (Act vs Est)
Q2 2026LatestMay 15, 2026
$0.74vs $0.47-59.1%
$16Mvs $17M-1.0%
Q2 2026Apr 14, 2026
$0.21vs $0.07-200.0%
$24Mvs $25M-5.3%
Q4 2025Nov 12, 2025
$0.32vs $0.08-300.0%
$11Mvs $22M-52.6%
Q3 2025Aug 13, 2025
$0.01vs $0.03+133.3%
$13Mvs $16M-17.2%
Based on last 12 quarters of dataView full earnings history →

Latest CREX News

Recent stock market news and headlines for Creative Realities, Inc. (CREX)

GlobeNewsWire·Jun 29, 2026
Creative Realities Announces Pricing of $12 Million Public Offering

LOUISVILLE, Ky., June 29, 2026 (GLOBE NEWSWIRE) -- Creative Realities, Inc. (“Creative Realities,” “we,” “us,” “our,” or the “Company”), a leading provider of digital signage, media and AdTech solutions, today announced the pricing of its underwritten public offering of 2,528,571 shares of its common stock at a price to the public of $3.50 per share and pre-funded warrants to purchase up to 900,000 shares of common stock at a price to the public of $3.49 per pre-funded warrant, which represents the per share public offering price of each share of common stock, less the $0.01 per share exercise price for each pre-funded warrant. All of the shares and pre-funded warrants in the offering are being sold by Creative Realities. In addition, the Company has granted the underwriter a 30-day option to purchase up to an additional 428,614 shares of its common stock at the public offering price per share, less underwriting discounts and commissions. The gross proceeds to the Company from the offering are expected to be approximately $12.0 million, before deducting underwriting discounts and commissions and other offering expenses. The offering is expected to close on or about June 30, 2026, subject to customary closing conditions.

GlobeNewsWire·Jun 29, 2026
Creative Realities Announces Proposed Public Offering

LOUISVILLE, Ky., June 29, 2026 (GLOBE NEWSWIRE) -- Creative Realities, Inc. (“Creative Realities,” “we,” “us,” “our,” or the “Company”), a leading provider of digital signage, media and AdTech solutions, today announced that it has commenced an underwritten offering of shares of its common stock or, in lieu of common stock to certain investors, pre-funded warrants to purchase shares of its common stock. In addition, the Company intends to grant the underwriter a 30-day option to purchase up to an additional 12.5% of the total number of shares of common stock offered in the public offering (including shares issuable upon exercise of the pre-funded warrants). The proposed offering is subject to market and other conditions, and there can be no assurance as to whether or when the proposed offering may be completed, or as to the actual size or terms of the offering.

Peers Comparison

Key metrics vs top competitors for Creative Realities, Inc. (CREX)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
CREX logoCREXCreative Realities, Inc.Current
$3.97$41.95M-4.9012.54%-12.42%-19.05%—
OESX logoOESXOrion Energy Systems, Inc.
$10.52$35.95M-11.828.26%-3.66%-0.11%—
DLHC logoDLHCDLH Holdings Corp.
$5.25$76.09M55.73-12.99%-1.53%-4%—
OUT logoOUTOutfront Media Inc.
$33.21$5.85B38.170.04%9.98%26.82%—
LAMR logoLAMRLamar Advertising Company
$160.08$16.24B27.742.68%24.02%55.54%—
MGNI logoMGNIMagnite, Inc.
$20.52$2.94B21.606.85%21.96%18.57%—

Compare CREX vs Peers

Creative Realities, Inc. (CREX) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs OESX

Most directly comparable listed peer for CREX.

Scale Benchmark

vs AAPL

Larger-name benchmark to compare CREX against a more recognizable public peer.

Peer Set

Compare Top 5

vs OESX, DLHC, OUT, LAMR

CREX SEC Filings & Documents

Creative Realities, Inc. (CREX) SEC filings — annual & quarterly reports (10-K, 10-Q)

8-K Announcements

6
Material company update

May 15, 2026·SEC

Material company update

Apr 14, 2026·SEC

Material company update

Feb 18, 2026·SEC

10-K Annual Reports

4
FY 2026

Apr 15, 2026·SEC

FY 2025

Mar 14, 2025·SEC

FY 2024

Mar 21, 2024·SEC

10-Q Quarterly Reports

6
FY 2026

May 15, 2026·SEC

FY 2025

Nov 12, 2025·SEC

FY 2025

Aug 13, 2025·SEC

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CREX Frequently Asked Questions

Creative Realities, Inc. (CREX) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is Creative Realities, Inc.'s revenue?

Creative Realities, Inc. (CREX) reported $63.8M in revenue for fiscal year 2025. This represents a 5845% increase from $1.1M in 2004.

How fast is Creative Realities, Inc. growing?

Creative Realities, Inc. (CREX) grew revenue by 12.5% over the past year. This is steady growth.

Is CREX profitable?

Creative Realities, Inc. (CREX) reported a net loss of $19.1M for fiscal year 2025.

Dividend & Returns
What is CREX's return on equity?

Creative Realities, Inc. (CREX) has a return on equity (ROE) of -19.0%. Negative ROE indicates the company is unprofitable.

What is Creative Realities, Inc.'s free cash flow?

Creative Realities, Inc. (CREX) had negative free cash flow of $7.5M in fiscal year 2025, likely due to heavy capital investments.

What if you invested $1,000 in CREX back in 2004?

Total return calculator · dividends reinvested · 22+ years of data

See returns →