Latest Ratios: P/E Ratio 57.2x · EV/EBITDA 121.9x · ROE N/A. (2011–2025 historical series)
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Market Cap | $2.8B | $6.0B | $12.9B | $7.2B | $4.5B | $9.0B | $13.6B | $6.2B | $4.3B | $2.6B | $1.9B |
| Enterprise Value | $4.0B | $7.3B | $13.2B | $7.6B | $5.3B | $9.6B | $14.4B | $6.4B | $4.3B | $2.5B | $1.8B |
| P/E Ratio → | 57.23 | 118.06 | 90.91 | 215.82 | — | — | — | — | — | — | — |
| P/S Ratio | 1.39 | 3.01 | 7.31 | 4.60 | 3.21 | 7.08 | 13.82 | 8.16 | 7.19 | 6.16 | 6.45 |
| P/B Ratio | — | — | — | — | — | 61.73 | 47.37 | 29.75 | 28.49 | 231.58 | — |
| P/FCF | 4.83 | 10.44 | 26.82 | 39.43 | — | 321.41 | 105.30 | 48.48 | 42.68 | 37.13 | 51.93 |
| P/OCF | 4.76 | 10.29 | 25.86 | 28.94 | 119.93 | 136.94 | 91.89 | 41.33 | 37.49 | 31.56 | 46.15 |
P/E links to full P/E history page with 30-year chart
Enterprise-value multiples — capital-structure-neutral measures of total business value
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 3.65 | 7.48 | 4.85 | 3.85 | 7.54 | 14.59 | 8.39 | 7.20 | 5.96 | 6.13 |
| EV / EBITDA | 121.89 | 218.98 | 100.35 | 3664.78 | — | — | — | — | — | — | — |
| EV / EBIT | 2310.06 | 4150.23 | 84.93 | 180.13 | — | — | — | — | — | — | — |
| EV / FCF | — | 12.66 | 27.46 | 41.56 | — | 342.23 | 111.20 | 49.85 | 42.76 | 35.94 | 49.35 |
Margins and return-on-capital ratios measuring operating efficiency
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 68.1% | 68.1% | 67.9% | 67.2% | 62.1% | 61.5% | 68.2% | 74.3% | 79.0% | 83.7% | 84.4% |
| Operating Margin | 0.1% | 0.1% | 5.7% | -1.6% | -20.6% | -25.6% | -20.2% | -10.8% | -5.1% | -11.7% | -15.2% |
| Net Profit Margin | 2.5% | 2.5% | 7.9% | 2.1% | -30.6% | -9.2% | -17.0% | -11.6% | -6.1% | -13.2% | -16.2% |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROE | — | — | — | — | — | -54.1% | -67.4% | -48.7% | -45.4% | -1239.1% | — |
| ROA | 2.2% | 2.2% | 7.4% | 1.9% | -22.3% | -5.9% | -11.1% | -9.0% | -6.3% | -20.6% | -25.7% |
| ROIC | 0.2% | 0.2% | 26.7% | -3.8% | -31.7% | -27.5% | -20.8% | -22.5% | -52.5% | — | — |
| ROCE | 0.2% | 0.2% | 14.2% | -3.1% | -30.8% | -25.6% | -20.8% | -14.1% | -11.5% | -266.1% | -964.8% |
Solvency and debt-coverage ratios — lower is generally safer
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Debt / Equity | — | — | — | — | — | 7.10 | 3.24 | 2.13 | 2.23 | 0.11 | — |
| Debt / EBITDA | 47.78 | 47.78 | 7.39 | 482.25 | — | — | — | — | — | — | — |
| Net Debt / Equity | — | — | — | — | — | 4.00 | 2.65 | 0.84 | 0.05 | -7.42 | — |
| Net Debt / EBITDA | 38.40 | 38.40 | 2.35 | 187.17 | — | — | — | — | — | — | — |
| Debt / FCF | — | 2.22 | 0.64 | 2.12 | — | 20.82 | 5.90 | 1.37 | 0.08 | -1.19 | -2.58 |
| Interest Coverage | 0.35 | 0.35 | 40.14 | 8.72 | -77.87 | -7.87 | -4.00 | -2.99 | -2.32 | -177.26 | -193.76 |
Short-term solvency ratios and asset-utilisation metrics
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Ratio | 1.19 | 1.19 | 0.84 | 1.36 | 0.96 | 1.79 | 1.74 | 1.72 | 2.15 | 0.88 | 0.96 |
| Quick Ratio | 1.19 | 1.19 | 0.84 | 1.36 | 0.95 | 1.76 | 1.71 | 1.69 | 2.12 | 0.82 | 0.89 |
| Cash Ratio | 1.06 | 1.06 | 0.73 | 1.22 | 0.89 | 1.70 | 1.64 | 1.64 | 2.07 | 0.77 | 0.83 |
| Asset Turnover | — | 0.76 | 0.92 | 0.87 | 0.79 | 0.62 | 0.52 | 0.69 | 0.71 | 1.28 | 1.35 |
| Inventory Turnover | — | — | 2851.69 | — | 38.50 | 17.94 | 14.23 | 15.30 | 14.08 | 4.31 | 3.17 |
| Days Sales Outstanding | — | 7.60 | 9.57 | 13.41 | 11.07 | 8.73 | 8.78 | 8.18 | 8.18 | 9.78 | 10.42 |
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend Yield | — | — | — | — | — | — | — | — | — | — | — |
| Payout Ratio | — | — | — | — | — | — | — | — | — | — | — |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Yield | 1.7% | 0.8% | 1.1% | 0.5% | — | — | — | — | — | — | — |
| FCF Yield | 20.7% | 9.6% | 3.7% | 2.5% | — | 0.3% | 0.9% | 2.1% | 2.3% | 2.7% | 1.9% |
| Buyback Yield | 20.7% | 9.6% | 3.6% | 1.8% | 5.2% | 2.2% | 0.0% | 0.0% | 0.8% | 0.0% | 0.0% |
| Total Shareholder Yield | 20.7% | 9.6% | 3.6% | 1.8% | 5.2% | 2.2% | 0.0% | 0.0% | 0.8% | 0.0% | 0.0% |
| Shares Outstanding | — | $58M | $60M | $58M | $58M | $57M | $54M | $51M | $48M | $46M | $42M |
Geopolitical and Operational Concentration
Based on reported figures, Wix trades at a P/S of 1.22, which suggests the market increasingly views the company as a stable infrastructure utility rather than a high-growth e-commerce disruptor, especially when compared to the premium multiples historically commanded by high-growth SaaS peers like HubSpot.
The forward P/E of 8.96 appears to imply significant skepticism regarding the sustainability of recent earnings improvements, likely reflecting investor caution over the company's historical reliance on stock-based compensation. This valuation gap suggests that until the company demonstrates consistent GAAP profitability, the market will likely continue to discount its shares relative to broader software benchmarks.
As reported in financial statements, Wix's ROIC has experienced extreme fluctuations, swinging from a peak of 20.9% in 2025Q2 to -9.9% in 2026Q1, indicating that the company's ability to compound capital is currently hindered by inconsistent operating margins and heavy reinvestment requirements.
The sharp decline in returns suggests that the recent push for market share through the 'Studio' platform may be temporarily diluting the efficiency of invested capital. Investors should monitor whether this volatility is a structural byproduct of the transition to an agency-focused model or a sign of diminishing returns on R&D spend.
According to recent SEC filings, Wix's asset turnover remains low at 0.19, reflecting the capital-intensive nature of its platform development, while the company's ability to manage its cash conversion cycle is heavily dependent on the timing of upfront subscription collections from its diverse user base.
The relatively short DSO of 7 days highlights the company's success in collecting payments rapidly, which is essential given the thin operating margins. However, the reliance on these collections to fund ongoing operations suggests that any slowdown in new subscription growth could quickly pressure the company's liquidity position.
Based on reported figures, the P/E ratio is a fundamentally flawed metric for Wix, as it obscures the massive impact of stock-based compensation and deferred revenue recognition that characterize the company's unique subscription-based business model and its transition toward a self-funding cash flow profile.
Investors should instead focus on free cash flow yield and 'Collections' growth, as these metrics better capture the underlying economic reality of the business. Relying on GAAP P/E ratios likely leads to an inaccurate assessment of the company's true earning power and its ability to sustain long-term shareholder value.
Includes 30+ ratios · 15 years · Updated daily
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Quick answers to the most common questions about buying WIX stock.
Wix.com Ltd.'s current P/E ratio is 57.2x. The historical average is 104.5x.
Wix.com Ltd.'s current EV/EBITDA is 121.9x. This enterprise value multiple compares the company's total value (equity + debt - cash) to its EBITDA.
Based on historical data, Wix.com Ltd. is trading at a P/E of 57.2x. Compare with industry peers and growth rates for a complete picture.
Wix.com Ltd. has 68.1% gross margin and 0.1% operating margin.
Wix.com Ltd.'s Debt/EBITDA ratio is 47.8x, indicating high leverage. A ratio above 4x may signal elevated financial risk.