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UPWheels Up Experience Inc.
$9.10$330M
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UP logo

Wheels Up Experience Inc. (UP) Price Target Analysis

Updated Jul 2, 2026
Analyst Rating: Hold
Based on 9 analysts

5394.5% Below Target

UP trades 5394.5% below Wall Street's consensus target of $500.00.

Current Price$9.10
Average Target$500.00
Low$500.00
Median$500.00
High$500.00

Analyst Target Range

Forward P/E—
PEG Ratio—
Implied Growth-550.5%
(Declining)
Analyst Spread0.0%
(High Agreement)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$9.10
Consensus$500.00
High$500.00
Low$500.00

Consensus Scenario Assumptions

The base valuation assumes UP achieves its forward estimates and maintains a stable P/E multiple of historical averagesx. This scenario reflects the blended consensus of 9 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 9 published analyst recommendations for UP

56% hold / mixed conviction
+11
BearishBullish
Weighted analyst sentiment score based on 9 ratings
ConsensusHold
Coverage9 Analysts
Net Score+11
Bull / Bear33% / 11%
Strong Buy00%
Buy333%
Hold556%
Sell111%
Strong Sell00%
Strong Buy
00%
Buy
333%
Hold
556%
Sell
111%
Strong Sell
00%
Recommendation Mix33% Buy · 56% Hold · 11% Sell
Buy (3)Hold (5)Sell (1)

UP Price Target Analysis

Updated July 7, 2026

As of July 7, 2026, Wheels Up Experience Inc. (UP) has a Wall Street consensus price target of $500.00, based on estimates from 9 covering analysts. With the stock currently trading at $9.10, this represents a potential upside of +5394.5%. The company has a market capitalization of $330M.

Analyst price targets range from a low of $500.00 to a high of $500.00, representing a 0% spread in expectations. The median target of $500.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.

The current analyst consensus rating is Hold, with 3 analysts rating the stock as a Buy or Strong Buy,5 rating it Hold, and 1 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, UP trades at a trailing P/E of -1.1x. Analysts expect EPS to grow -550.5% over the next year.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Industrials stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+22.6%
Industry Consensus
Avg Forward P/E
22.0x
(Fair)
Peers with Coverage
9 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
FLYW logo
FLYWFlywire Corporation
$2.2B$18.33$18.67
+1.9%
Buy40.7x19
SOAR logo
SOARVolato Group, Inc.
$2.4B$0.16—————
AIRO logo
AIROAIRO Group Holdings, Inc. Common Stock
$239M$7.61$20.00
+162.8%
Buy—3
UAL logo
UALUnited Airlines Holdings, Inc.
$43.0B$132.50$150.20
+13.4%
Buy13.9x47
DAL logo
DALDelta Air Lines, Inc.
$60.2B$91.68$96.20
+4.9%
Buy16.3x44
LUV logo
LUVSouthwest Airlines Co.
$25.0B$50.81$50.97
+0.3%
Hold18.3x45
JBLU logo
JBLUJetBlue Airways Corporation
$2.3B$6.06$5.83
-3.8%
Hold—36
ALGT logo
ALGTAllegiant Travel Company
$2.1B$115.62$116.14
+0.4%
Hold27.8x30
TXT logo
TXTTextron Inc.
$16.3B$93.84$107.40
+14.5%
Hold14.4x29
GD logo
GDGeneral Dynamics Corporation
$101.9B$376.88$411.33
+9.1%
Buy22.6x34

UP — Frequently Asked Questions

Quick answers to the most common questions about buying UP stock.

What is the UP stock price target for 2026?

The consensus Wall Street price target for UP is $500, representing 5394.5% upside from the current price of $9.1. With 9 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.

Is UP a buy, sell, or hold?

UP has a consensus rating of "Hold" based on 9 Wall Street analysts. The rating breakdown is mixed, with 5 Hold ratings making up the largest segment. The consensus 12-month price target of $500 implies 5394.5% upside from current levels.

Is UP stock overvalued or undervalued?

UP's current price is $9.1 with a consensus target of $500 (5394.5% implied move). Analyst estimates suggest the stock is undervalued at current levels.

How high can UP stock go?

The most bullish Wall Street analyst has a price target of $500 for UP, while the most conservative target is $500. The consensus of $500 represents the median expectation. These targets typically reflect 12-month expectations.

How many analysts cover UP stock?

UP is moderately covered, with 9 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 3 have Buy ratings, 5 recommend Hold, and 1 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the UP stock forecast?

The 12-month UP stock forecast based on 9 Wall Street analysts shows a consensus price target of $500, with estimates ranging from $500 (bear case) to $500 (bull case). The median consensus rating is "Hold".

Should I buy UP stock?

Wall Street analysts are very optimistic on UP, with a "Hold" consensus rating and $500 price target (5394.5% upside). 3 of 9 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do UP price targets vary so much?

UP analyst price targets range from $500 to $500, a 0% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $500 consensus represents the middle ground.

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