Latest Ratios: P/E Ratio 17.6x · EV/EBITDA 11.5x · ROE 43.6%. (2002–2025 historical series)
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Market Cap | $19.5B | $29.1B | $19.5B | $24.9B | $26.6B | $19.9B | $15.8B | $15.6B | $17.6B | $13.8B | $17.1B |
| Enterprise Value | $21.2B | $30.9B | $20.8B | $26.0B | $27.8B | $21.4B | $16.7B | $17.1B | $17.2B | $13.5B | $16.7B |
| P/E Ratio → | 17.65 | 25.25 | 16.26 | 19.29 | 21.41 | 20.23 | 89.95 | 22.05 | 26.68 | 24.79 | 41.76 |
| P/S Ratio | 1.57 | 2.35 | 1.73 | 2.22 | 2.60 | 2.31 | 2.57 | 2.10 | 2.62 | 2.34 | 3.53 |
| P/B Ratio | 7.26 | 10.39 | 7.85 | 10.92 | 13.57 | 12.99 | 7.91 | 8.18 | 9.65 | 7.76 | 11.04 |
| P/FCF | 18.21 | 27.27 | 20.26 | 23.92 | 22.73 | 22.49 | 24.03 | 19.39 | 27.59 | 40.65 | 65.58 |
| P/OCF | 12.94 | 19.38 | 14.60 | 16.87 | 17.94 | 18.83 | 19.53 | 14.14 | 18.37 | 17.66 | 26.98 |
P/E links to full P/E history page with 30-year chart
Enterprise-value multiples — capital-structure-neutral measures of total business value
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 2.49 | 1.84 | 2.32 | 2.72 | 2.48 | 2.71 | 2.31 | 2.55 | 2.29 | 3.45 |
| EV / EBITDA | 11.47 | 16.70 | 11.25 | 13.49 | 14.68 | 14.06 | 27.27 | 14.07 | 14.88 | 12.70 | 18.93 |
| EV / EBIT | 13.69 | 20.15 | 13.14 | 15.36 | 16.89 | 16.46 | 70.41 | 18.89 | 19.97 | 17.14 | 25.51 |
| EV / FCF | — | 28.92 | 21.53 | 25.02 | 23.73 | 24.08 | 25.32 | 21.32 | 26.95 | 39.83 | 64.11 |
Margins and return-on-capital ratios measuring operating efficiency
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 39.1% | 39.1% | 38.8% | 39.1% | 39.6% | 39.0% | 31.7% | 36.2% | 35.9% | 35.6% | 36.0% |
| Operating Margin | 12.5% | 12.5% | 14.0% | 15.0% | 16.2% | 14.5% | 5.1% | 12.4% | 13.0% | 13.8% | 13.9% |
| Net Profit Margin | 9.3% | 9.3% | 10.6% | 11.5% | 12.2% | 11.4% | 2.9% | 9.5% | 9.8% | 9.4% | 8.4% |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROE | 43.6% | 43.6% | 50.4% | 60.9% | 71.1% | 55.8% | 9.0% | 37.9% | 36.6% | 33.4% | 27.4% |
| ROA | 17.7% | 17.7% | 20.5% | 23.3% | 24.5% | 20.0% | 3.5% | 17.5% | 21.6% | 20.3% | 17.1% |
| ROIC | 28.1% | 28.1% | 33.2% | 38.6% | 40.7% | 32.3% | 7.5% | 28.4% | 45.1% | 45.6% | 44.6% |
| ROCE | 34.4% | 34.4% | 38.2% | 43.6% | 47.8% | 36.0% | 8.4% | 30.2% | 37.7% | 37.8% | 34.9% |
Solvency and debt-coverage ratios — lower is generally safer
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Debt / Equity | 0.78 | 0.78 | 0.77 | 0.84 | 0.97 | 1.20 | 0.95 | 1.02 | — | — | — |
| Debt / EBITDA | 1.18 | 1.18 | 1.04 | 0.99 | 1.01 | 1.22 | 3.10 | 1.59 | — | — | — |
| Net Debt / Equity | — | 0.63 | 0.49 | 0.50 | 0.59 | 0.92 | 0.43 | 0.81 | -0.22 | -0.16 | -0.25 |
| Net Debt / EBITDA | 0.95 | 0.95 | 0.66 | 0.59 | 0.62 | 0.93 | 1.39 | 1.27 | -0.35 | -0.26 | -0.44 |
| Debt / FCF | — | 1.65 | 1.27 | 1.10 | 1.00 | 1.60 | 1.29 | 1.93 | -0.64 | -0.82 | -1.48 |
| Interest Coverage | 857.86 | 857.86 | — | — | — | 780.21 | 41.29 | — | — | — | — |
Short-term solvency ratios and asset-utilisation metrics
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Ratio | 1.41 | 1.41 | 1.70 | 1.71 | 1.61 | 1.46 | 1.87 | 1.81 | 2.32 | 2.64 | 2.90 |
| Quick Ratio | 0.43 | 0.43 | 0.60 | 0.66 | 0.66 | 0.50 | 1.00 | 0.67 | 0.85 | 0.93 | 1.12 |
| Cash Ratio | 0.22 | 0.22 | 0.40 | 0.46 | 0.44 | 0.28 | 0.78 | 0.44 | 0.50 | 0.62 | 0.78 |
| Asset Turnover | — | 1.77 | 1.88 | 1.96 | 1.90 | 1.81 | 1.21 | 1.52 | 2.10 | 2.02 | 1.90 |
| Inventory Turnover | 3.46 | 3.46 | 3.51 | 3.92 | 3.84 | 3.51 | 3.60 | 3.65 | 3.55 | 3.45 | 3.29 |
| Days Sales Outstanding | — | 8.72 | 7.22 | 6.77 | 7.13 | 9.88 | 11.46 | 6.87 | 7.40 | 6.19 | 6.66 |
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend Yield | — | — | — | — | — | — | — | — | — | — | — |
| Payout Ratio | — | — | — | — | — | — | — | — | — | — | — |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Yield | 5.7% | 4.0% | 6.1% | 5.2% | 4.7% | 4.9% | 1.1% | 4.5% | 3.7% | 4.0% | 2.4% |
| FCF Yield | 5.5% | 3.7% | 4.9% | 4.2% | 4.4% | 4.4% | 4.2% | 5.2% | 3.6% | 2.5% | 1.5% |
| Buyback Yield | 4.6% | 3.1% | 5.3% | 4.1% | 3.4% | 7.7% | 0.7% | 4.4% | 3.5% | 2.7% | 2.0% |
| Total Shareholder Yield | 4.6% | 3.1% | 5.3% | 4.1% | 3.4% | 7.7% | 0.7% | 4.4% | 3.5% | 2.7% | 2.0% |
| Shares Outstanding | — | $45M | $47M | $50M | $52M | $55M | $57M | $58M | $60M | $62M | $63M |
Competitive Margin Compression
According to recent market data, ULTA trades at a forward P/E of 16.97, which, when viewed alongside a PEG ratio of 0.36, suggests that the market may be pricing in a significant deceleration in earnings growth compared to the company's historical performance as a high-growth retail compounder.
The current valuation multiples appear to reflect a transition from a growth-oriented specialty retailer to a mature, value-conscious compounder. Investors should monitor whether the low PEG ratio indicates an undervalued opportunity or a market skepticism regarding the sustainability of future earnings growth in an increasingly crowded beauty landscape.
Based on reported financial statements, ULTA's ROIC has trended downward from 10.5% in 2023Q4 to 7.2% in 2026Q1, indicating that the company is struggling to maintain its historical ability to generate superior returns on its expanding asset base as competitive pressures intensify across its core suburban footprint.
The compression in ROIC suggests that the incremental capital deployed into store expansion and digital infrastructure is yielding lower returns than previous vintages. This trend warrants further investigation into whether the company is reaching a point of diminishing returns in its domestic market or if rising operational costs are structurally impairing capital efficiency.
As reported in quarterly filings, ULTA's cash conversion cycle has expanded to 84 days in 2026Q1 from 68 days in 2023Q4, primarily driven by a significant increase in days inventory outstanding, which suggests that the company is facing challenges in optimizing its inventory turnover amidst shifting consumer demand.
The lengthening of the cash conversion cycle indicates that capital is increasingly trapped in inventory, which may necessitate higher promotional activity to clear stock. This inefficiency appears to be a material headwind to free cash flow generation and suggests that the company's supply chain management is currently under significant stress.
Based on the provided balance sheet data, ULTA maintains a D/E ratio of 0.89 as of 2026Q1, which, while historically low, shows a slight upward trend that warrants monitoring as the company navigates a more challenging retail environment with less predictable cash flow generation than in previous years.
While the company's debt levels remain manageable, the rising D/E ratio in the context of volatile interest coverage suggests that the balance sheet is becoming less of a fortress than it once was. Investors should consider whether this shift reflects a strategic pivot toward debt-funded capital returns or a necessity to support operations during periods of working capital strain.
As indicated by recent financial analysis, the P/E ratio is frequently misapplied to ULTA because it fails to account for the significant volatility in cash conversion and the heavy reliance on share repurchases to artificially support EPS growth, which can obscure the underlying health of core retail operations.
Analysts should prioritize FCF yield or EV/EBITDA over P/E to better capture the true cash-generating capacity of the business, especially given the company's aggressive capital allocation strategy. Relying solely on P/E may lead to an overly optimistic assessment of the company's valuation by ignoring the cash-intensive nature of its current inventory and store-level investments.
Includes 30+ ratios · 23 years · Updated daily
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Quick answers to the most common questions about buying ULTA stock.
Ulta Beauty, Inc.'s current P/E ratio is 17.6x. The historical average is 30.9x. This places it at the 11th percentile of its historical range.
Ulta Beauty, Inc.'s current EV/EBITDA is 11.5x. This enterprise value multiple compares the company's total value (equity + debt - cash) to its EBITDA. The historical average is 14.1x.
Ulta Beauty, Inc.'s return on equity (ROE) is 43.6%. This is above the typical threshold of 15-20% considered good for most companies. The historical average is 28.4%.
Based on historical data, Ulta Beauty, Inc. is trading at a P/E of 17.6x. This is at the 11th percentile of its historical P/E range. Compare with industry peers and growth rates for a complete picture.
Ulta Beauty, Inc. has 39.1% gross margin and 12.5% operating margin. Operating margin between 10-20% is typical for established companies.
Ulta Beauty, Inc.'s Debt/EBITDA ratio is 1.2x, indicating moderate leverage. A ratio below 2x is generally considered financially healthy.